MIXT x Design @ Berkeley
An identity extension for MIXT’s Berkeley store: a staff tee and in-store poster that blend the brand’s clean geometry with a local, playful feel. I audited the brand, visited the location, and incorporated employee feedback to emphasize freshness and approachability. The result is a minimal, on-brand front mark with a lively produce motif, plus a modular poster layout that can flex for seasonal and sustainability messaging
Timeline:
Jan. 2025
Tools:
Figma, Canva
Role:
Graphic Designer
Ideation Process —


Research —


Design —




